The award-winning Music Voyager series premieres a new episode, focused on all things Atlanta culture, on April 8 as part of Atlanta Film Festival. This marks the fourth episode highlighting the destination and the greatest number of times one city has been featured. As part of the ninth season, the two episodes pull in voices and personalities representing different areas of Atlanta’s creative class, shining a spotlight on local musicians, artists, culinarians and sports fanatics.
More and more visitors are looking to Atlanta as a cultural destination,” said William Pate, president and CEO, Atlanta Convention & Visitors Bureau (ACVB). “Our 53 million visitors a year experience our museums, theatres and musical ensembles, and Music Voyager’s success here stands as a testament to the growing interests our guests want to explore while in the city.”
The first episode introduces the connection between a classical musician and a chef as they prepare a meal with a unique twist, and the Lotus Eaters Club’s creation of VR-compatible labels for Orpheus Brewing Company. Also featured are the ties Atlanta United FC established between a hip-hop artist and a photographer, and further the idea of Atlanta’s interwoven creative community.
With insight into Atlanta’s civil rights history and street art, part two continues the dive into the multifaceted arts and culture landscape throughout the city. The connection between a popular late-night watering hole and an artist's market gives a look into the dining scene, and a cinematic work is brought to life by comedians. The episode wraps with a behind-the-scenes snapshot of an up-and-coming rapper from Southwest Atlanta and his producer, representing the diversity of the city.
“The stories we are telling about the creative culture in our city are getting a tremendous amount of exposure,” said Andrew Wilson, executive vice president and chief marketing officer, ACVB. “These two new episodes continue in that direction, revealing aspects about Atlanta that not everyone would discover on their own.”
The newest installment debuted in international markets in January 2019, including Asia, Europe, South America and Australia. Previous Atlanta episodes garnered 2.35 billion views throughout 2016 and 2017.
Atlanta shined on professional football’s biggest stage as all eyes turned to the city for Super Bowl LIII Feb. 3, 2019. During the week leading up to the big game, 150,000 out-of-state visitors experienced Atlanta’s hotels, attractions and restaurants, showcasing how well equipped the city is to execute events of this magnitude.
- Metropolitan Atlanta Rapid Transit Authority (MARTA) moved more than 500,000 customers during Super Bowl weekend while offering 24-hour rail service.
- Saturday, Feb. 2 marked MARTA’s busiest travel day in decades, with an estimated 270,000 rail riders.
- Transportation Security Administration (TSA) agents screened a record-setting 101,999 passengers at Hartsfield-Jackson Atlanta International Airport Monday, Feb. 4.
- The NFL contracted 20,100 rooms on peak nights across 107 hotels in the metro area.
- Lime Scooters tripled its ridership Super Bowl weekend and deployed a temporary fleet expansion of an additional 1,000 scooters, adding to the 1,500 scooters available in market.
- During the 10-day period leading up to Super Bowl LIII, 336 Downtown Ambassador Force members assisted guests 24 hours a day.
- Hotel occupancy in the city of Atlanta surged the weekend of Super Bowl LIII to 96 percent.
- Downtown Atlanta transformed into Super Bowl headquarters, with 13 of the 15 official NFL-sanctioned events taking place in the convention and entertainment district.
“The week of Super Bowl LIII, Atlanta demonstrated what we do best – host the world’s largest events with meticulous execution and attention to detail,” said William Pate, president and CEO, Atlanta Convention & Visitors Bureau. “The city’s walkability, accessibility and collaborative hospitality industry make it an excellent destination to host marquee events of any size.”
Super Bowl LIII featured the AFC champion New England Patriots and NFC champion Los Angeles Rams, marking the third time Atlanta hosted the marquee event.
Atlanta Convention & Visitors Bureau announces hotel occupancy in the city of Atlanta surged the weekend of Super Bowl LIII at 96 percent, according to data from Smith Travel Research. This is a 94 percent increase from the same period in 2018.
“This is a tremendous win for our entire hospitality community as we welcomed 150,000 out-of-state visitors for Super Bowl LIII,” said William Pate, president and CEO, Atlanta Convention & Visitors Bureau. “It was truly a citywide effort as our partners, hotels, restaurants, attractions and 10,000 Team ATL volunteers greeted guests with our famous Southern hospitality.”
From Friday, Feb. 1 to Monday, Feb. 4, the NFL required over 20,000 rooms on peak nights in the metro area and secured 100 venues for Super Bowl-related events. Downtown Atlanta’s 12,000 hotel rooms within a mile of Mercedes-Benz Stadium allowed fans to easily walk to the game and nearby festivities. Of the 15 official events sanctioned by the NFL, 13 took place on the Super Bowl campus.
Super Bowl LIII marked the third time in 25 years Atlanta hosted the marquee event.