Atlanta Convention & Visitors Bureau (ACVB), in partnership with Expedia Group Media Solutions, launches a campaign to welcome visitors back to Atlanta following travel restrictions from COVID-19. The campaign creates travel packages aimed at inspiring regional visitors and locals to safely enjoy Atlanta as tourism gradually increases. A survey by MMGY Travel Intelligence shows 67 percent of travelers are likely to take a trip by personal car during the next six months.
“The goal of this campaign is to provide a boost to Atlanta’s hospitality industry over the summer,” said William Pate, president and CEO, ACVB. “Our members have introduced new measures to ensure the safety of employees and visitors while providing a fantastic Atlanta experience.”
Participating hotels are located in Atlanta’s Downtown, Midtown and Buckhead neighborhoods and offer savings that include breakfast and parking, special pool packages and other amenities. Many properties are located within walking distance of attractions included in Atlanta’s CityPASS program, offering discounted entry rates to multiple venues. Upon arrival at the hotel, guests will receive a complimentary Destination Passport containing savings from retailers and restaurants at Lenox Square and Phipps Plaza, two of Atlanta’s most notable shopping centers.
While in the city, visitors can experience tours of Atlanta’s public art, its neighborhoods and green spaces; civil war to civil rights, its history and heritage or various types of cuisine. There are a variety of tours that also highlight sights and scenes of Atlanta as a top movie and film destination. Groups can travel by private car, electric cart, Segway, bicycles, by foot or even virtually.
Hotel packages are available at expedia.com/discoveratlanta.
Georgia World Congress Center is First Convention Center in U.S. to Achieve GBAC STAR™ Facility Accreditation
Georgia World Congress Center Authority (GWCCA) announced it is the first convention center in the U.S. to achieve GBAC STAR™ facility accreditation from the Global Biorisk Advisory Council (GBAC), a Division of ISSA, the leading trade association for the cleaning industry. The GBAC STAR program helps commercial and public facilities of all sizes establish and carry out an organized approach to cleaning, disinfection and infection prevention.
“We are honored to be pacing the industry by achieving GBAC STAR accreditation,” said Frank Poe, executive director of Georgia World Congress Center Authority. “Although events will look different moving forward, our commitment to our customers, show attendees and team members that the highest cleaning and disinfection protocols are being implemented at GWCC hasn’t changed. We would expect nothing less of ourselves and for our facility.”
“In the wake of COVID-19, meeting planners, exhibitors and attendees want assurances that venues are doing everything they can to provide a safe, clean environment,” added Joe Bocherer, GWCCA’s chief commercial officer. “By achieving GBAC Star certification, we continue to demonstrate our commitment to providing our customers with the best facility in the country to host their show.”
The performance based GBAC STAR program enables facilities to create and maintain an effective cleaning, disinfection and infectious disease prevention program. To achieve GBAC STAR accreditation, facilities must demonstrate compliance with the program’s 20 elements, which range from standard operating procedures and risk assessment strategies to personal protective equipment and emergency preparedness and response measures. Learn more about GBAC STAR accreditation by visiting www.gbac.org.
Atlanta Convention & Visitors Bureau (ACVB) led the way in the meetings industry nearly four years ago by introducing 360ATL, a suite of online virtual reality tour products for meeting and event planners. With travel currently slowed, this technology allows Atlanta to stay top of mind with decision makers, giving planners the ability to engage hotels, suppliers and venues.
“Virtual site visits allow our sales staff to guide meeting planners through a complete tour of the city, beginning with their arrival at Hartsfield-Jackson Atlanta International Airport,” said William Pate, president and CEO, ACVB. “Given the state of the industry, this immersive experience shows meeting planners the proximity between special event venues, attractions, hotel and dining options in lieu of an in-person site visit.”
With 360ATL, meeting planners view Atlanta’s walkable convention and entertainment district, all adjacent to Georgia World Congress Center. This bird’s eye perspective showcases the convention center’s convenient location to Centennial Olympic Park, Mercedes-Benz Stadium, hotels, restaurants and world-class attractions. Beyond Downtown, neighborhoods such as Midtown, Buckhead, Eastside and Westside give an expansive view of the entire destination and options throughout.
To complement the virtual tours, ACVB also offers an online venue catalog to assess more than 300 restaurants, facilities and attractions that double as event spaces. Planners browse visuals, seating configurations and amenities with the option to create a personalized catalog with up to 100 venues.
The full suite of virtual site visits can be explored at atlantameetings.com.