Atlanta has hosted nearly every major sporting event from the World Series to the Olympics. Now, the city readies as more than 100,000 fans are expected to join in the excitement of the 75th celebration of March Madness during NCAA Men’s Final Four weekend.
The medical industry is supporting a healthy prognosis for Atlanta. In 2012, more than sixty-five medical groups selected the city as the site for future meetings, representing the largest number of rooms booked in Atlanta for this segment since 2008. Many of these meetings have never been held in Atlanta or are returning for the first time in more than a decade.