Atlanta Scores Touchdown with New College Football Hall of Fame and Chick-fil-A Fan Experience

College Football Hall of Fame Opening
College Football Hall of Fame Opening

The College Football Hall of Fame and Chick-fil-A Fan Experience officially opened to the public on Aug. 23 with a tailgate-inspired grand opening ceremony. The 94,000-square-foot facility is a state-of-the-art shrine to college football with interactive exhibits that entertain fan and non-fan visitors alike.

The College Football Hall of Fame relocated from South Bend, Indiana, to Downtown Atlanta—in the heart of the city’s convention and entertainment district. The Hall features historic and contemporary artifacts, interactive multimedia displays, children’s activities, and an ultra-high-definition 4K theatre.

“Everything inside the Hall is brand new, other than the historical artifacts, and I know guests will be excited to visit this attraction and see it for the first time,” said John Stephenson, president and CEO, College Football Hall of Fame, on Wednesday.

The Hall also features 50,000 square feet of unique event space, including a 45-yard indoor Playing Field that can accommodate approximately 900 people seated and up to 1,450 people standing. The attraction directly connects to the Georgia World Congress Center, allowing meeting attendees to easily transition from the expo floor to evening events at the Hall.

“Venues like the College Football Hall of Fame open up a new world of possibilities for meeting planners who select Atlanta,” said William Pate, president and CEO, Atlanta Convention & Visitors Bureau. “Meeting attendees will be impressed with the Hall’s RFID technology which provides for a truly unique experience for each visitor.”

Fans who visit the Hall of Fame can register their “All-Access Pass” with their favorite college football team, allowing them to receive personalized content at the Hall’s interactive exhibits.

The Hall is part of more than $1.5 billion in new hospitality development opening in Atlanta this year and the latest addition to the dynamic collection of attractions surrounding Centennial Olympic Park including, the World of Coca-Cola, Georgia Aquarium, Inside CNN Studio Tour, Center for Civil and Human Rights, Philips Arena, Georgia Dome, SkyView Atlanta and The Children’s Museum of Atlanta.

For more information about the College Football Hall of Fame and Chick-fil-A Fan Experience and Atlanta’s new developments, visit    

Established in 1913, ACVB is a private, nonprofit organization created to favorably impact the Atlanta economy through conventions and tourism.