International Production & Processing Expo (IPPE) and the Atlanta Convention & Visitors Bureau (ACVB) inked a multi-year commitment ensuring the citywide convention remains in Atlanta through 2020, where it has been held for 65 consecutive years.
“We have been courted by other cities, but at the end of the day Atlanta is the best choice for IPPE. Through discussions with the hotel community, the Georgia World Congress Center and the ACVB we have arrived at a commitment that will take us through 2020,” said John Starkey, president, U.S. Poultry & Egg Association. “Each year, Atlanta’s hospitality community rolls out the red carpet for our attendees and exhibitors and they have been instrumental in helping the show grow.”
In 2013, thanks to a first-time co-location with American Meat Institute’s International Meat Expo and a long-standing partnership with the American Feed Industry Association’s International Feed Expo, IPPE set a show record with nearly 1,200 exhibitors. The show also drew more than 25,000 attendees, 20 percent of which were international delegates.
“Atlanta’s unique infrastructure makes it easy for meetings to grow here and IPPE is a testament to that,” said William Pate, president and CEO, ACVB. “We have the most accessible airport in the world and the fourth-largest convention center in the country, not to mention the best hospitality community around. Our amenities get people here, but it’s our people that keep meetings like IPPE booking year after year.”
IPPE is one of many Atlanta conventions to see significant growth. In 2012, tradeshow attendance for citywide groups was up 14 percent, with 23 of 27 conventions meeting or exceeding attendance projections.
Celebrating 100 years of hospitality, Atlanta Convention & Visitors Bureau is a private, nonprofit organization created to favorably impact the Atlanta economy through conventions and tourism.