Join the 75th Celebration of March Madness in Atlanta

Centennial Olympic Park
Centennial Olympic Park

Atlanta has hosted nearly every major sporting event from the World Series to the Olympics. Now, the city readies as more than 100,000 fans are expected to join in the excitement of the 75th celebration of March Madness during NCAA Men’s Final Four weekend.

With world-class attractions, award-winning dining, and special events just steps away from the Georgia Dome, visitors will have plenty of options for entertainment in-between games.

Across from the Georgia Dome, Centennial Olympic Park will host the Big Dance Concert Series, a three-day free music festival for all ages (April 5, 6, and 7). This year’s headliners include Dave Matthews Band, Muse, Sting, Ludacris, FLO RIDA, Grace Potter & the Nocturnals, and Macklemore & Ryan Lewis.

Pick up an Atlanta CityPASS  ($74 adults, $54 children) and visit Atlanta’s top attractions surrounding the park, including World of Coca-Cola, Georgia Aquarium and Inside CNN Studio Tours. CityPASS also offers a choice between Zoo Atlanta or Atlanta History Center and Fernbank Museum of Natural History or High Museum of Art.

Stop by Bracket Town, April 5-8, for the ultimate Final Four Fan Fest with more than 300,000 square feet of family-friendly activities in the Georgia World Congress Center.  Just $8 for adults and $4 for children gets access to exclusive autograph sessions, daily youth clinics and a host of sport activities ranging from basketball to lacrosse to hockey and more

Take a bite out of the more than 300 restaurants within walking distance of the Georgia Dome. Check out STATS in the Luckie Marietta District for in-table beer taps and “serious food for serious sports fans.” Or, head over to Meehan’s Public House, one of eight official fan gathering spots, for Irish pub fare.

Hop on MARTA and head to Buckhead to stock up on your spring wardrobe. Known as the Beverly Hills of the East, Buckhead is home to Phipps Plaza and Lenox Square malls and dozens of designer boutiques.

For more information on activities in Atlanta during NCAA Men’s Final Four weekend visit

Celebrating 100 years of hospitality, Atlanta Convention & Visitors Bureau is a private, nonprofit organization created to favorably impact the Atlanta economy through conventions and tourism.